Sprite + Tea - “The Fix”

Sprite's new Sprite + Tea is a limited-edition lemon-lime soda mixed with iced tea, launched in May 2025, inspired by a viral TikTok trend where users mixed their own. To promote it, Sprite partnered with Eastside Golf, a brand blending hip-hop with golf, featuring its founders in ads that playfully challenge golf traditions while showcasing the refreshing, "not your granny's tea" drink.